T.G.I. Friday’s® is an iconic American restaurant having started in 1965 in New York City and has now grown to more than 1,000 locations worldwide. In 2009, their international marketing team approached Imaginaria to help revive a promotion that was intended to capture the tropical spirit — and food — of the Caribbean. From that initial project, we have become a trusted creative partner and have developed numerous promotions, marketing catalogs, communications, placemats, bar menu, and most recently, their international menu.
To see more of our work with Friday’s®, check out our case study.
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