With a brewing legacy dating back to the 1800′s, Franconia Brewing Company is a local Texas brewery passionate about making true Bavarian Brew. Owner and brewmaster Dennis Wehrmann’s great-great grandfather Schaubert began the family heritage at his Franken Braue brewery in Tanna, Germany. Today, the rich tradition of naturally brewing authentic German style bier using only the purest ingredients is carried on at his brewery in McKinney, Texas.
We were initially approached by Dennis this year to help refresh their brand identity while staying true to their rich family heritage. Soon after, we began work on packaging for their new line of 1 liter bottled brews, featuring an illustration based off a rare photograph of Schaubert in his German brewery. Be sure to look out for them in major retailers by early 2011!
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The Lone Star International Film Festival (LSIFF) in Sundance Square, Fort Worth is a presentation of the Lone Star Film Society. In addition to showcasing the best in American independent cinema, LSIFF is committed to being truly international as well as establishing itself as an authority on emerging talent.
Since 2008, we have worked with the Lone Star Film Society to help brand the annual festivals, creating posters, signage, and print collateral. This year, we were asked to create a new identity and graphic system for the society as well as the festival, resulting in a more modern and sophisticated look.
For information on next year’s festival, be sure to visit: www.lsiff.com
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Cesar, Mark, and Mike on the red carpet at the 2010 Lone Star International Film Festival, Sundance Square.
The promotional materials were designed to communicate energy and intensity for the Univision Radio Concert Series Upfront Party in New York City, featuring a private concert with La Ley, Bacilos and Thalia.
Paleteria San Marcos is a family-owned and operated ice cream manufacturer that markets popsicles to the Hispanic communities of Dallas/Fort Worth. The logo illustrates a very well known landmark in the small town of San Marcos, Aguascalientes, Mexico and balances the logo with snowflakes mirroring the shape of the arch.
Masa Mix/Mexico Lindo is an instant corn masa flour product. The packaging design is targeted to the gourmet market in Italy and nearby European nations. The conceptual package evokes authenticity, heritage, tradition, and sophistication.
Brilliant color and a concept embodying the attributes of the product, mineral makeup, lead to the development of this brand development and award winning packaging. The dramatic shades of the feathers allude to color enhancing a face, while also reinforcing the natural concept of minerals as well as the feather-light touch of the makeup.