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Coming Soon: Franconia Bottled German Style Bier

Coming Soon: Franconia Bottled German Style Bier

With a brewing legacy dating back to the 1800′s, Franconia Brewing Company is a local Texas brewery passionate about making true Bavarian Brew. Owner and brewmaster Dennis Wehrmann’s great-great grandfather Schaubert began the family heritage at his Franken Braue brewery in Tanna, Germany. Today, the rich tradition of naturally brewing authentic German style bier using only the purest ingredients is carried on at his brewery in McKinney, Texas.

We were initially approached by Dennis this year to help refresh their brand identity while staying true to their rich family heritage. Soon after, we began work on packaging for their new line of 1 liter bottled brews, featuring an illustration based off a rare photograph of Schaubert in his German brewery. Be sure to look out for them in major retailers by early 2011!

Posted by Imaginaria Creative | 11.17.10

2010 Lone Star International Film Festival

2010 Lone Star International Film Festival

The Lone Star International Film Festival (LSIFF) in Sundance Square, Fort Worth is a presentation of the Lone Star Film Society. In addition to showcasing the best in American independent cinema, LSIFF is committed to being truly international as well as establishing itself as an authority on emerging talent.

Since 2008, we have worked with the Lone Star Film Society to help brand the annual festivals, creating posters, signage, and print collateral. This year, we were asked to create a new identity and graphic system for the society as well as the festival, resulting in a more modern and sophisticated look.

For information on next year’s festival, be sure to visit: www.lsiff.com

Cesar, Mark, and Mike on the red carpet at the 2010 Lone Star International Film Festival, Sundance Square.

Posted by Imaginaria Creative | 11.17.10

The Masa Institute Identity

The Masa Institute Identity

Masa Institute Identity

The Masa Institute Identity

This award winning brand mark was created for the Masa Institute, an experimental gourmet research lab dedicated to creating new ideas for the use of corn flour.

Posted by Imaginaria Creative | 7.10.09

Downtown Plano Identity

Downtown Plano Identity

Downtown Plano

Downtown Plano Identity

Celebrating the revitalized Historic District of Downtown Plano, Texas, this logo showcases the excitement of shopping, dining, and family entertainment in the newly refurbished suburban area.

Posted by Imaginaria Creative | 7.10.09

Univision Radio Upfront Promos

Univision Radio Upfront Promos

Upfronts Event Materials
Upfronts Event Posters

Univision Radio Upfront Promos

The promotional materials were designed to communicate energy and intensity for the Univision Radio Concert Series Upfront Party in New York City, featuring a private concert with La Ley, Bacilos and Thalia.

Posted by Imaginaria Creative | 7.10.09

Burguesa Burger Identity

Burguesa Burger Identity

Burguesa Burger Proposed Identity
Burguesa Burger Proposed Identity
Burguesa Burger Proposed Identity

Burguesa Burger Identity

Logo exploration for a new fast food concept Burguesa Burger. They created an interesting twist to the concept by creating a hamburger that brings the flavors of burgers sold on street carts in México to the Hispanic consumer in Texas.

Posted by Imaginaria Creative | 7.10.09

Paleteria San Marcos Identity

Paleteria San Marcos Identity

Paleteria San Marcos Identity

Paleteria San Marcos Identity

Paleteria San Marcos is a family-owned and operated ice cream manufacturer that markets popsicles to the Hispanic communities of Dallas/Fort Worth. The logo illustrates a very well known landmark in the small town of San Marcos, Aguascalientes, Mexico and balances the logo with snowflakes mirroring the shape of the arch.

Posted by Imaginaria Creative | 7.5.09

Masa Mix Packaging

Masa Mix Packaging

Masa Mix Packaging Detail
Masa Mix Packaging
Masa Mix Packaging
Masa Mix Packaging

Masa Mix Packaging

Masa Mix/Mexico Lindo is an instant corn masa flour product. The packaging design is targeted to the gourmet market in Italy and nearby European nations. The conceptual package evokes authenticity, heritage, tradition, and sophistication.

Posted by Imaginaria Creative | 7.3.09

Mineralogie Packaging

Mineralogie Packaging

Mineralogie Packaging
Mineralogie Packaging & Branding

Mineralogie Packaging

Brilliant color and a concept embodying the attributes of the product, mineral makeup, lead to the development of this brand development and award winning packaging. The dramatic shades of the feathers allude to color enhancing a face, while also reinforcing the natural concept of minerals as well as the feather-light touch of the makeup.

Posted by Imaginaria Creative | 6.30.09

El Amigo Meat Market Identity

El Amigo Meat Market Identity

El Amigo Meat Market Identity
El Amigo Meat Market Stationary Set

El Amigo Meat Market Identity

El Amigo is a community meat market catering to a Hispanic audience. Their brand is portrayed with an illustration of a friendly neighborhood butcher.

Posted by Imaginaria Creative | 6.28.09